About JOOP!

JOOP! is the successful lifestyle brand with German roots and international renown. The product portfolio spans premium menswear and womenswear and is aimed at confident and stylish men and women with a strong interest in fashion and design. The JOOP! and JOOP! JEANS collections impress with their innovative designs and high-quality fabrics and finishes. JOOP! stands for self-evident sexiness and celebrates status and confidence. Bags and shoes, jewelry and watches, eyewear, bodywear, beachwear, legwear as well as a living collection complete the portfolio.


JOOP! has developed from a cult label known only within Germany into an internationally renowned lifestyle brand. Today, the brand is a household name in over 43 countries with its own stores and also has a presence in many prominent department stores.



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The Paper Anniversary Issue SS 2021

S/S 21

JOOP! Spring/ Summer 2021

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